There comes a time in all our projects where we have a bright idea we think will improve user interaction. Maybe we want more users to signup to our feed. Maybe we want more users to buy our products. Whatever the case, we want to role out our idea which we "know" will achieve our goal. But wait....! What about social variables? Sometimes users just don't want to buy things or sign up for stuff. Sometimes users are online less often or have other life factors which affect interactions. Month … [Read more...]
Category: Case Study (page 2)
Case Study: Getting a site indexed on foreign search engines
One of my awesome clients recently gave me the challenge of getting their website indexed on some foreign search engines. This task was a great fit for me because of my long time background working with localization. While I was confident from the start that I could deliver, it was certainly not without challenges. Unique challenges: Considerations WMPL: If you have worked with localization before, you have surely heard of WPML. WPML is great. It is a fully featured translation … [Read more...]